The house that KFC built, but burritos live in.
The big booths, bold colors, and quirky roof shapes of chain restaurants were built to be memorable. It’s architecture and design as branding, and it works. Even when a company or one of its eerily similar locations goes to the big interstate in the sky, the design remains imprinted—on the city and in the brains of its customers.
Sitting down to dim sum in a former chain restaurant is like recognizing a character actor in a new movie—the costume and accent may have changed, but it’s still the same person. Unfortunately, there’s no IMDB for local restaurants, just
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