The Bend-based vegan burger chain Next Level Burger has plans for a major expansion. The company aims to quadruple its locations by 2025, bringing its menu to vegan burgers, salads, shakes, and more to target markets on the West Coast and in the Southwest and Northeast.
Founded in 2014 by Matt and Cierra de Gruyter, the chain originally announced its intention to expand in January 2022, with a long-term goal of opening 1,000 locations — this round of capital will allow the company to move forward with those plans. Investors include natural food partners, private shareholders, and early-stage investor couple Alex Payne (formerly of Twitter and Simple Bank) and
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