Drug maker paid for “news” story on CBS’s 60 Minutes, doctors’ group alleges

Enlarge / A broken watch.Getty | Carlos Garcia Granthon/Fotoholica Press

A 13-minute segment on a recent episode of CBS’s 60 Minutes appeared to be a news story on Novo Nordisk’s weight-loss drug Wegovy, but was actually a sponsored promotion violating federal regulations, according to the nonprofit public health advocacy organization Physicians Committee.

The group filed a complaint with the Food and Drug Administration last week, arguing that the segment, which aired on January 1, violates the FDA’s “fair balance” requirement. This law requires that drug advertisements give a fair balance to a drug’s risks and benefits.

The Physicians Committee claims

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