When Eliza Larson was a new mom, it was summertime in Tucson, Arizona. Spending a lot of time outdoors wasn’t an option in the sweltering heat, so she would take her newborn son to Target. “That was the place I could go to have air-conditioning and just get out of the house,” she remembers. “I have vivid memories of just walking the aisles.”
Little did she know that years later when she walked the aisles of Target, she’d see her own products staring back at her.
It was after her second son was born that Larson, now based in Ballard, started thinking about how she
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