How Nike grew its image: Phil Knight, Michael Jordan and others talk about journey in 1992

With the release of Air, highlighting an early part of Nike’s journey, here’s a look back at interviews KING 5’s Joyce Taylor did with people featured in the film.

SEATTLE — Thirty years ago, the Nike we know today with its iconic athletes and superstores was just an idea. 

With the release of this month, highlighting an early part of that journey, we’re looking back on interviews KING 5’s Joyce Taylor did with many of the same people featured in the movie. 

In 1992, Taylor sat down with Phil Knight, Michael Jordan, Bill Bowerman and others. highlights Nike’s recruitment of Jordan as a key

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