When Did Portland Taprooms Start to Look So Nice?

When you picture a taproom, what do you see? Maybe a few rows of picnic tables, some errant barrels or kegs. If it’s fancy, there might be twinkle lights overhead. This industrial look, now a trope, makes sense—most taprooms are extensions of breweries, literal sites of production. And so for a long time, taprooms were places for craft beer drinkers to fill a growler and maybe hang out. They weren’t necessarily designed to be sites of discovery; they were transactional destinations for those already in-the-know. But over the past decade, taproom and brewery design has been shifting away from the cavernous and industrial and toward something more considered and

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