Creating, giving, and receiving value is the goal of every business. To get customers to buy your goods and services, you have to create value. To attract investors, you have to create value in the form of increases in stock price.
Value is created if the revenue earned by a business exceeds the expenses incurred (a financial perspective).
However, value creation goes beyond strict financial measures. It is gaining popularity as a better management goal which can be beneficial in the short-term or long-term. For this article, our focus will be on long-term value creation in your startup.
What Does Long-term Value Creation Mean?
Simply put, long-term
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