Telus CEO decries ‘race to the bottom’ through price matching with competitors

The chief executive of Telus Corp. says there’s more the company can do to attract new customers without necessarily having to lower prices to match its competitors.

President and CEO Darren Entwistle said Friday he was encouraged by Telus’s performance in its first quarter as it added 218,000 net new customers, up around 9,000 compared with the same period a year earlier, and marking a company record for the first three months of the year.

The figure includes 20,000 mobile phone subscribers — down 25,000 year-over-year — and 21,000 internet customers, a decrease of 9,000 from a year earlier.

Speaking about the record on a conference call with analysts,

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