The Portland-based brand unveils outdoor-inspired Olympic uniforms, athlete-exclusive parkas and replica gear fans can start buying before the Winter Games.
BEAVERTON, Ore. — Columbia Sportswear is stepping deeper into the Olympic world as the company unveils the uniforms Team USA Curling will wear at the 2026 Winter Games. The Portland-based brand partnered with the national program to build competition gear and village wear designed specifically for the demands of curling and the cold conditions athletes will face in Italy.
Becca Johnson, Columbia’s director of special projects and collaborations, helped lead the work alongside Team USA Curling. She said outfitting Olympians is a rare and meaningful moment
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